B2B Case Study Content Template Explainer. 6 sections make up this easy-to-use B2B case study template. Adaptable to any length, this format covers all the content you need to convey the value of your solution.
Find out the absolute minimum you need to know in order to ensure your articles, blog posts or case studies are ready for Google, i.e. ‘search engine optimized’ (SEO) and readers. So you have an article written and it fits the minimum length of approximately 300 words. Perhaps it is already published. But does it […]
Frameworks, are useful for product management roadmap and development planning, product positioning and value proposition, product pricing, and for structuring marketing communications. Here are a variety of way to organize your product features that put your prospective customer at the center. To get started, explore the practical suggestions that follow on from the frameworks. […]
GDPR is about accountability for how your organization uses personal data. GDPR is not applicable to anonymous data or information that is not personally identifiable. It is about being responsible and complying with EU regulations. It’s also sensible, good business practice. This article is a set of resources to help demystifying GDPR for B2B SME […]
What Content Do Your B2B Prospects Want? Research on the type, timing and delivery of B2B content your prospects want through the customer journey, continues to improve. What does research tell us about content types that generates the best leads? 7 Research Facts For B2B Content Marketing 13 Prompts To Improve Your B2B Content Marketing Improve […]