JEM 9 Understanding Customers - a gird showing the interconnectedness of poor customer knowledge with many examples including sales and development spending too long on deals.
Reaching Customers

The Impact Of Poor Customer Understanding

Written by Jane Morgan on .

Are you suffering from these symptoms?  Is a lack of understanding customers the root cause?

See how one thing leads to another when your organization has a poor understanding of customer needs.

JEM 9 Understanding Customers - The interconnectedness of poor customer knowledge.

Resources To Help You Better Understand Customers

Ready to Gather A Team To Help You Understand Customers Better?  Contact Jane

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About Jane Morgan

With 20+ years high-tech marketing & product development experience from Boston to Billund, Berlin to Bangalore, Jane has managed teams and tech products with millions of installs, and millions of revenue (annually). She's researched and developed market strategy for global markets, and established the blueprint for product management in many new teams. As an intrapreneur turned entrepreneur, she changed vowels in 2014 and founded JEM 9 Marketing Consultancy. Today she works with CEOs & business leaders to assist them in understanding and reaching customers. Speaker on market research, technology marketing and product management.