Emotion in product features makes for functional and successful product messaging. It has to be grounded in overall branding and the benefits for the customer.
As a competent product management professional who delivers results, you want to earn what you deserve. To successfully get your fair share, the first step is deciding to ask. This article equips you with what to ask for in product management salary negotiations, and guidance on how to compare your contribution / situation to others. Included are […]
– this articles uses salary as an example of something that can be intimidating to negotiate. But the techniques and structure apply equally to non-salary working conditions as well as other situations where you negotiate.
Are you suffering from these symptoms? Is a lack of understanding customers the root cause? See how one thing leads to another when your organization has a poor understanding of customer needs.