For some organizations the core objective of customer journey mapping is to reduce the loss of prospects. For others, the goal is to start understanding the experience of prospects and customers who are trying to navigate your organization. For those responsible for product and service development, it’s about uncovering opportunities to serve customers better. In […]
This year JEM 9 made a small contribution to the Irish Refugee Council. Once A Year:
Take a minute to improve your marketing with this series of marketing tips that take one minute to explain or use.