Someone asked me today about engaging influencers, or rather other pages through Facebook. Here’s a quick overview of ‘how to engage influencers on Facebook.
The goal of the Accenture Digital Media Awards is to showcase new digital developments, and to celebrate those companies, organisations and communities who are contributing to the sector’s rapid evolution. Accenture Digital Media Awards The awards are recognised as the industry benchmark of excellence, attracting the attention of key players in the digital media industry each […]
Succinct, easily digestible and seriously meaty, this is my favourite favorite chart on marketing communication channels. Why? Because this chart provides a great overview of what channel you should be using, and what you’re letting yourself in. Because nobody’s marketing communication resources are a bottomless pit.
Music: one of our greatest loves. Artists and musicians enrich our lives immencely. Gotta love those artists. Some musicians choose to release their songs under the Creative Commons license. In other words, these artists give you permission to use free music for marketing. Learn more about the different license types here and here. Always read the attribution information to respect […]
Attribution models attempt to share out, or define who should get the credit for contributing to leads or sales. It’s infinitely sensible to figure out what’s marketing communications is working.